Paid Media Expert

Unknown Company
Denver, CO, US
Posted Apr 17, 2026

Agency Overview

GroundFloor Media (GFM) is an integrated marketing communications agency, founded in 2001 and built for people who want to do meaningful work alongside smart, driven teammates. Headquartered in Downtown Denver, our team of more than 50 communications professionals works across the U.S. and around the world through our partnership with PROI, the industry’s largest global network of independent agencies.

For more than two decades, we have helped major brands, large\-scale organizations and mission\-driven nonprofits solve complex challenges, tell compelling stories and drive measurable impact. Our work spans industries and disciplines from thought leadership and digital strategy to crisis communications, advocacy, creative campaigns and fully integrated marketing, giving team members the opportunity to do career\-defining work that truly makes a difference.

Just as important as the work we do is how we do it. GFM has built a culture rooted in trust, autonomy and entrepreneurial thinking. We believe great work happens when talented people are empowered to work in ways that support both high performance and full lives. That means flexibility in when and where they work, Trusted Time Off that allows people to recharge, Zero\-Entry Mondays to ease into the week with intention, quarterly mental health days, dedicated coaching and professional development support, and team\-building tools like Emergenetics and Enneagram that help us better understand how we work best together.

That culture has earned national recognition. GFM has been named one of Outside magazine’s Best Places to Work in the country for 12 consecutive years and remains the longest\-tenured company nationwide to rank in the top 10\.

Giving back is also core to who we are. Through our Get Grounded volunteer program and our private 501(c)(3\) Get Grounded Foundation, we have provided more than $629,000 in microgrants supporting youth mental health, child abuse and neglect prevention, and childhood food insecurity. We are proud to have been recognized four times by The Civic 50 for setting the standard for corporate citizenship in Colorado.

GFM is a place for people who are curious, collaborative and motivated to make an impact for clients, for each other and for the communities we serve. In addition to our culture\-driven benefits, we offer a competitive traditional benefits package, annual bonus opportunities and a referral program.

Our Ideal Team Member

We believe that great work starts by taking care of our people. We don't believe in micromanaging and prefer to hire capable, kind and humble individuals who demonstrate our four core values of uncompromising ethics, passionate collaboration, mutual respect and unwavering accountability. The ideal team member exemplifies what we call "talent\-tude" – mad skills complemented by a great outlook on both work and life. We hire carefully because we want our team members to be with us for a long time while they continue to learn and grow. Historically, our annual attrition rate hovers around 6% as compared to an average of 30% in our industry, which is a testament to the longevity of our team.

We are currently seeking a team member with a minimum of five (5\) to eight (8\) years of professional client experience in paid media to join our team in the Denver metro area. At GFM, team members with five to eight years of experience most often hold a Director or Senior Director title. We are open to filling this position with the following status options:

  • Full\-Time
  • Part\-Time
  • Contractor
  • Local (preferred) or remote
  • Skills and Qualifications

    The most successful candidate will be primarily responsible for planning and implementing paid media strategy and campaigns, tracking and reporting metrics, and providing strategic feedback and recommendations to clients. Relevant experience should include developing successful marketing strategies and executing via digital and traditional channels. The successful candidate will also be challenged to conduct online research, implement operational tracking, and create measurement models, as needed.

    Candidates with the following attributes will likely succeed in this position:

  • Self\-motivated with a passion for delivering excellence
  • Integrated paid media experience with traditional and digital tactics
  • A keen understanding of marketing on digital platforms from both a big\-picture, strategic\-thinking perspective, and executing and implementing strategy
  • Able to lead audience identification and overall campaign strategy
  • Experience in project management of various marketing efforts ranging from complex advertising buys to hyper\-targeted social media campaigns
  • Proficient in building and optimizing paid media campaigns across a variety of platforms (social, programmatic, publisher direct, traditional media, etc.)
  • Capable of developing paid media strategy, creating target audiences, implementing tracking and optimizing campaigns based on learnings
  • Excels in budget management and tracking
  • Experience with developing campaign reports and effectively reporting data to senior management and/or clients
  • Has the ability to modify reporting deliverable and/or delivery to client based on client preferences and personalities
  • Partner cross\-functionally with creative, communications, and account teams to deliver integrated campaigns
  • Experience in agency environments or working with multiple client accounts simultaneously
  • Demonstrates social media acumen and sound judgment in both their personal and professional lives
  • Are active members of professional associations and/or community organizations
  • Attributes that are highly preferred, but not required, include:

  • Comfortable and competent writer with diverse skillset, including succinct ad copy and more flexible, marketing\-driven content
  • Creative thinker who can provide creative direction to design team
  • Application Process

    If you’re up to the challenge, please send 1\) a cover letter 2\) your resume and 3\) salary requirements and your availability (full time, part time, contractor) to workhere@groundfloormedia.com with the subject line “Paid Media” by May 1, 2026\. The full\-time salary range for this position is $70,000 to $100,000, based on experience, plus eligibility for an annual bonus and numerous traditional and non\-traditional benefits. Part\-time and Contractor rates will be shared depending on applicant interest in these status options.

    At GroundFloor Media, we embrace and celebrate our differences. They are what inspire, unite and motivate us to make this world a better place. We are dedicated to fostering a sense of belonging and are proud to be an equal opportunity employer that does not discriminate against any person on account of race, ethnicity, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status. We strongly encourage people of color, LGBTQIA\+, veterans, parents and individuals with disabilities to apply.

    In your outreach, feel free to note which pronouns you use. And, if you need reasonable accommodation at any point in the application or interview process, please let us know.

    No phone calls please. We will do a better job touching base initially by email.

    Pay: $70,000\.00 \- $100,000\.00 per year

    Benefits:

  • 401(k)
  • Dental insurance
  • Health insurance
  • Life insurance
  • Unlimited paid time off
  • Vision insurance

Work Location: Hybrid remote in Denver, CO 80202

Job Details

Job Type

admin_data_entry

How to Apply

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Original job posting from: Indeed_linkedin

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